Since the beginning, I've diverged from the conventional creative trajectory for designers. Instead of pursuing university education, I dove directly into a small, community-based design agency. From there, I progressed towards establishing my own design company
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I specialise in crafting, rejuvenating, and transforming brands using a blend of strategy, design, language, and innovation. Whether it's breathing life into startups, propelling scale-ups forward, revitalising established brands.
By harnessing creative thinking, ambition, and a touch of personal flair, I bring my creations to life. My goal is to deliver my utmost quality in every project, commencing with idea generation, then charting the path to realisation and execution.
Junior Designer - Bumblebee Digital | 2015 - 2017
Created a variety of designs for clients across multiple platforms, including social media posts, leaflets and websites. As the sole designer within the company, it was my responsibility to work with the client directly, and have regular contact from start to finish to ensure their creative design needs were met.
Graphic Designer - Dee Set Logistics | 2017 - 2018
Developed a strong knowledge of creating visual products including POS & Packaging that fit the client’s brand purpose and identity, which were showcased nationwide. Worked as part of a team of designers in a fast paced environment, allowing me to be able to work under pressure and meet strict deadlines. I managed the day to day tasks of printing POS, and worked directly with the client to ensure their products were displayed on time and where applicable, in store.
Company Director - Wolly Productions | 2017 - 2022
I have managed a small, local business called Wolly Productions since 2017, which offers services of graphic design, photography and video production. My responsibilities within the business include managing all aspects of graphic design, and building relationships with clients by having initial discussions about their ideas and vision, and displaying this by creating high quality, visual content for the client to use on both print and digital media.
Creative Partner (Senior Designer) - ISS FM | 2022 - 2024
Experienced in working within large teams and managing projects from inception to completion. Proven ability to gain buy-in from key stakeholders and internal clients. Led the Accessibility team, ensuring all designs are inclusive for everyone. Creating eye-catching and resonating designs for both internal and external customers.
Freelance Graphic Designer | 2022 - 2024
I've been actively engaged as a freelance designer, collaborating with a diverse range of clients to develop brand identities and execute advertising campaigns. I manage the entire process, from initial briefing and pitching concepts to clients, through to the completion of the final designs.
Creative Manager - This Way Up | 2024 - Present
As the Creative Manager, I'm launching a dynamic creative studio, leading a talented team to craft innovative brand strategies and eye-catching designs. We're boosting our clients' presence on digital marketplaces, managing projects from concept to delivery, and ensuring top-notch quality. I work closely with clients to bring their vision to life and mentor my team to keep our work consistently excellent.
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I've created for:
Man City, Bayer, FoodHub, PWC, ISS, Next, Asda, Tesco, Bacofoil, Wrexham Uni, Adidas, UBS, Natwest, Hawkins & Brimble,
Brands I have created:
Quotake, Crush, Wing 'n' Tings, Alchemy Brews, The Eye Sees, Four, Den, Mindset Manual, Haha Games, Performers in mind, Wolly Productions.
Goals:
Run a creative agency. Do a Ted talk. Publish a book. Display design work as art. Win some awards. Work on a global campaign. Have my work published. Meet Rick Ruben. Go to New York. Design my own house. Own a classic Porche.